Owners of Tongue and Groove to open Joint Barroom on Nov. 13

By on November 9, 2012
Joint Barroom Atlanta - Photo courtesy of Thrillist Atlanta

‘Steampunk lounge’ takes space adjacent the popular Buckhead nightclub.

In conjunction with the 18-year anniversary of Tongue and Groove, owners Michael Krohngold, Scott Strumlauf and David Kreidler announced in a press release Friday, the arrival of The Joint Barroom.

Located next door to the Buckhead nightclub, at 565 Main St. in Lindbergh City Center, The Joint Barroom will serve up cocktails, small plates and music, according to the release.

“The Joint is named for the point where the tongue of one board meets the groove of another in wood floor construction,” Krohngold said in the release.

The non-smoking, 1,500-square foot “turbo-pub” with two bars and DJ booth, features a steampunk design that blends science, art, and industry. The redesigned space that was once the dance room at Tongue and Groove, will have a separate entrance.

Guests can expect a cocktail program featuring premium brand and ingredients prepared in a small keg instead of handcrafting each drink individually, the release notes.

The Joint will feature three signature cocktails at any given time that will be dispensed out of a tap on top of the bar like, “Death’s Door Gin and Fever Tree tonic water with fresh lime.”

The “steampunk lounge” will also have a specialty cocktail menu in addition to champagne, wine, craft beer and moonshine, and will be open every Monday through Saturday at 5 p.m. beginning, Tuesday, November 13, 2012.

About Caleb J. Spivak

CJS is the Founder of What Now Atlanta. He was recently featured in The New York Times, Creative Loafing's "20 People to Watch in 2012," named "Lifestyle Blogger You Need To Know" by Rolling Out Magazine and highlighted as Atlanta's Metropolitan Male in fashion magazine, 944. WNA was named "Best of Atlanta" by Creative Loafing and Atlanta Magazine.

10 Comments

  1. dave

    November 9, 2012 at 9:46 pm

    Seriously, how many bars/nightclubs/strip joints is too many in Buckhead? Is it too much to ask for something more sophisticated, like I don’t know, live theater? Or how about a food joint that’s not bar food or fast food? MARTA/Lanier Parking have already driven away all the decent food joints with the ugly parking situation there and it’s too depressing to think that all this area can attract are ‘clubs’. Is this the way it is in Atlanta? Does everything have to be ‘lowbrow’ entertainment?

  2. oui oui

    November 10, 2012 at 12:51 pm

    “Steampunk” is still cool????

  3. Urbanist

    November 12, 2012 at 2:42 pm

    This is being opened by the owner’s of Tongue & Groove – which means it will be anything but “cool”. Look for another spot that promises “VIP” service to anyone who has perfected the ratio of rhinestone to cloth on their shirt, and is willing to pose in front of a faux paparazzi running around snapping pictures of every dbag who knows how to throw a peace sign with a red bull/vodka in his hand.

    I used to think the B&T crowds in NYC were bad, but they have nothing on the Kennesaw Nightlife Commuters…

  4. Seve

    November 12, 2012 at 8:47 pm

    The Parking there is a permanent issue, but they do what they can w/valet. I don’t think this is going to solve TnG’s larger problems, nor am I sure this attempt at a Rock Bar will work. It sounds like the theme is too far off target.

    If you get the right Rock DJ, it has a real shot. If you get the wrong one, it’ll be a joke before Spring. A Classic Rock based bar with a modern mix of hits and good non-radio tracks from bands people know will work. Nu Metal and hacky acts won’t.

    The audio entertainment is the core problem at TnG and biggest reason for their slip, hopefully it won’t spread over.

  5. bre rogers

    November 12, 2012 at 9:15 pm

    Mazel Tov to my favorite JEWS! you go boyz!!!

  6. Michael Krohngold

    November 17, 2012 at 12:58 pm

    Geez, enough from you cynical, faux intelligentsia know-it-alls! I seriously doubt any of you have EVER put your heart, soul, and ball$ on the line to open your own business? Much less a bar, club, or restaurant? You want live theater, then I urge open one, then you can experience where art meets commerce in today’s economy. I enjoy live theater as much as the next person and was proud to see my son perform recently in his school’s production of West Side Story. But, is opening a new theater in Buckhead (or anywhere else for that matter) a viable business model in Atlanta? Try checking the financials of our existing theaters.

    Tongue & Groove has thrived for more than 18 years by staying relevant. We’ve continually adapted to changing consumer trends and tapping into the cultural zeitgeist of our southern city. As music, fashion, art, design, technology change, so do we. What’s your definition of cool?

    I don’t think I’ve met any of you as you hide behind your pseudonyms and assume you’re beyond reproach. Not saying that I’m the coolest cat around, but c’mon, who crowned you the King of Kool?! Please share your background, and maybe your comments will have a bit of legitimacy, otherwise they’re just more meaningless rhetoric by someone who has nothing else to do but throw stones.

    Yea, you might find some Kennesaw guys/girls sporting a rhinestone or two. Does it make us any cooler that we also have clientele wearing couture fashions, or are they too Buckhead bougie? Maybe they should sport pleated khakis and tucked-in sweater vests? What if everyone was in tragic black with tats and piercings?
    Does it really matter? What happened to unity in diversity? But, from your writings, it appears you’re definitely not terrifically open-minded or culturally aware, so perhaps you’ve gotten what you wanted by engaging me to respond. I’m only too cognizant of the fact that you will most likely respond with another scathing unfounded attack which I’ll have to decide if you warrant any more of my time.

    Btw, we don’t have a parking problem. We have more than 400 self-parking spaces in a safe, secured, and covered garage, and valet services.

    In The Joint, we are programming a variety of musical formats, among those rock, which is an incredibly vast category. We are not a rock bar though. We plan to program everything from Sinatra to The Clash. Thanks for your input. Former “radio” Retroplex DJ Steve Craig is spinning tonight.

    T&G is thriving and is still enjoying positive sales increases year to year consecutively for quite some time now, so it sounds like whatever audio entertainment problems you perceive are purely personal. For those in the business, it’s understood and pretty much guaranteed, that no matter who’s programming what, half the crowd will be luving it, while the other half wants for something else, so I’ll grant you slack for your naive comments.

  7. Urbanist

    November 19, 2012 at 10:12 am

    Good god, I hope that was a joke…

  8. tim

    November 21, 2012 at 8:51 am

    Good luck Michael, hope your new space does well! Don’t let 2 or 3 saps get you down.

  9. William Neville

    November 25, 2012 at 12:42 pm

    I understand opinions, I have my own. Everything is subject to a personal opinion. If you don’t like something, stay away from it.
    I personally never go there, but thats not my cup of tea (I’m asleep by 9-10 every night) Michael is providing a service that is obviously demanded, regardless of what others think. As a small business owner, keeping up with changing trends is not easy. Props to anyone who can and be profitable while doing do.
    The rest of you, just don’t go if you don’t like it.
    W

  10. Alfred

    December 10, 2012 at 11:55 am

    Michael:

    You are spot on. It amazes me how quick people are to put something down because it is not to their taste. Based on the comments, it is abundantly clear that they have never risked everything to start a new business like you did almost 2 decades ago. I was actually at the Joint on Saturday for a private event, and the space was beautiful. The variety of music being played was also great. Personally, I am more of a dive bar type person, but it was still a refreshing experience to be in that scene for a few hours every now and then. How miserable would it be if every drinking establishment was a dive bar, even though that’s what I like?

    I was born and raised in Atlanta, and actually remember when T&G hit the scene in Buckhead in 1993 or 1994. I was about 21 then. That was the Buckhead heyday for sure, peaking during the Olympics. Quite frankly, it is almost unprecedented for a “nightclub” to stay in business under the same name and ownership for anything more than 5-7 years, and even that length of time would be considered to be a success to many. Usually, the nightclub becomes irrelevant, or a “newer” club hits the scene sucking away the customers. There are also the constant issues with management, staff and theft. As you know, it is an incredibly competitive business, and very people have the skill to keep a nightclub going for any length of time. Even if the club scene is not to a person’s liking, the success of T&G cannot be denied. Thanks for your contributions to the Atlanta nightlife scene, and best of luck to you in the future.

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